Using a mix of neutral base palette and colorful modular elements, we were able to transform the space on a daily basis to meet the needs of the the different teams using the space during both weeks. Events ranged from more intimate fifty person workshops with specialty speakers, to 300 person cocktail parties for Facebookers. Guests enjoyed interactive art installations that urged them to share ‘what community meant’ to them, laddering back to the overarching theme. Additionally, a private lounge offered daily hospitality for members of the press.