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CLAYTON, DUBILIER & RICE
Conceptualization:
50%
Implementation:
50%
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CLAYTON, DUBILIER & RICE - ANNUAL GENERAL MEETING
Annual General Meeting
Client:
Clayton, Dubilier & Rice
Industry:
Finance
Type:
Virtual, Conference
Location:
Global
KPI:
Transform the CD&R Annual Global Meeting into a top level virtual experience
CHALLENGES
Reinvent the well-known 2 day in-person investor meeting into a high-impact global virtual live experience, pulling in speakers from several locations around the world.
STRATEGY
Over 75 C-level executives were pre-recorded across 5 countries using custom camera kits set up within their homes. Over 118 hours of filming were then edited into a 3.5 hour program ending with a live panel discussion inclusive of 15 speakers from across the globe via a custom website.
An Emmy award winning TV personality MC’ed the show within a custom design 3D world, keeping over 700 viewers engaged at all times.
HOW WE DID IT
RESULTS:
93% Engagement Rating
TALENT:
Creative Director: Kyra Taurman
Strategy: Victoria Pache
Producer: Jessica Schreiber
Art Direction: Chris Torres
Lead Editor: Hatice Beyza
FORMATS:
118 hours of video content
36 x virtual modules
1 x 3.5 hours program
