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CLAYTON, DUBILIER & RICE

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Conceptualization:

50%

Implementation:

50%

CLAYTON, DUBILIER & RICE - ANNUAL GENERAL MEETING

Annual General Meeting

Client:

Clayton, Dubilier & Rice

Industry:

Finance

Type:

Virtual, Conference

Location:

Global

KPI:

Transform the CD&R Annual Global Meeting into a top level virtual experience

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CHALLENGES

Reinvent the well-known 2 day in-person investor meeting into a high-impact global virtual live experience, pulling in speakers from several locations around the world.

STRATEGY

Over 75 C-level executives were pre-recorded across 5 countries using custom camera kits set up within their homes. Over 118 hours of filming were then edited into a 3.5 hour program ending with a live panel discussion inclusive of 15 speakers from across the globe via a custom website. An Emmy award winning TV personality MC’ed the show within a custom design 3D world, keeping over 700 viewers engaged at all times.

HOW WE DID IT

RESULTS:

93% Engagement Rating

TALENT:

Creative Director: Kyra Taurman

Strategy: Victoria Pache

Producer: Jessica Schreiber

Art Direction: Chris Torres

Lead Editor: Hatice Beyza

FORMATS:

118 hours of video content

36 x virtual modules

1 x 3.5 hours program

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